Artwork Guidelines
Do you have vector Artwork?
After uploading your artwork, our team will prepare it for production. You'll receive three complimentary artwork revisions; subsequent adjustments will be charged at R150 each. When uploading artwork, it is important to keep the format of your documents in mind. Uploading your documents in a vector format is crucial as it aids our designers in creating your artwork proof efficiently, ensuring a smooth branding process.
Recommended File Formats: .svg, .ai, .eps, .pdf, and .cdr
We advise using Vector format (as per the extensions listed) for your artwork. Vector images are crafted with sleek lines that define the different components and colours in your design, allowing for seamless adjustments and scaling of your logo without compromising on clarity. Furthermore, aspects such as colour can be meticulously adjusted to suit your artwork needs. This level of precision guarantees that the print on your item will emerge crisp and sharply defined.
Recommended File Formats: .svg, .ai, .eps, .pdf, and .cdr
We advise using Vector format (as per the extensions listed) for your artwork. Vector images are crafted with sleek lines that define the different components and colours in your design, allowing for seamless adjustments and scaling of your logo without compromising on clarity. Furthermore, aspects such as colour can be meticulously adjusted to suit your artwork needs. This level of precision guarantees that the print on your item will emerge crisp and sharply defined.
File Formats: .jpeg, .png, .tiff
Raster images, characterised by their specific file extensions, are generally composed of photographs or scanned visuals. In contrast to Vector images, Rasters provide a richer colour depth, thanks to their composition of tiny units called "pixels." However, these pixels do not offer the same level of adjustability and modifiability found in vector images. When enlarged, Raster images tend to become blurry and pixelated, leading to a noticeable decline in image quality. This degradation can greatly affect the effectiveness and overall look of printed materials in various branding efforts.
Pantone Colours
Pantone colours are central to the Pantone Matching System (PMS), a standardised colour-matching system that guarantees consistency in your logo's printed colours. However, colours may vary across different screens. For comprehensive advice and support, please feel free to contact us.
Pantone Colours
Pantone colours are central to the Pantone Matching System (PMS), a standardised colour-matching system that guarantees consistency in your logo's printed colours. However, colours may vary across different screens. For comprehensive advice and support, please feel free to contact us.
Font Names and Curved Fonts
A font in design comprises a collection of text characters, each with a specific size and style. When integrating text into your designs, understanding the font used is crucial.
Different fonts meet various design requirements:
• Serif Fonts:
- Ideal for print, enhancing readability.
- Classic and traditional look.
- Not as suitable for digital platforms due to potential pixelation.
• Sans-Serif Fonts:
- Commonly preferred for digital use for their clean appearance.
- Modern and minimalistic.
- May lack the elegance of serif fonts in print.
• Cursive and Script Fonts:
- Bring a sense of elegance and sophistication.
- Best suited for decorative purposes or special occasions.
- Can be challenging to read in large bodies of text.
• Display and Decorative Fonts:
- Used for attention-grabbing headlines or logos.
- Limited use for body text due to readability concerns.
Success!
And there you have it! After completing all the essential steps and ticking off every requirement, simply sit back and witness the magic happen. Rest assured, your branding will be managed smoothly and efficiently.